Facebook is very popular with libraries. Facebook is great for
communicating with patrons, and for organising and maintaining contacts.
Facebook is ideal for connecting with the local community. Libraries can
promote programs as well as post links to interesting articles for followers to
read.
With Facebook we are able to get in touch with people from all over the
world, including people we have known in the past and would have great
difficulty ever being able to contact again.
Through Facebook I am able to get a glimpse of what is happening back in
the small town school library where I grew up. A couple of months ago, I
discovered that one of the teacher librarians I knew from the school library is
now a bestselling author. As a writer, I have gained a huge amount of
encouragement and inspiration from this knowledge, and all because I have
access to Facebook.
Facebook is really great for displaying information such as the location
of the library – with a map and address in the “about” section of the profile.
Also in the “about” section, libraries often display their opening hours, a
link to their website, membership information and a brief description of the services
available. They may even include a phone number, and some agree to respond to
Facebook private messages within a reasonable amount of time.
For those already familiar with Facebook, a library’s Facebook profile may
be easier to navigate than their website. Particularly if you only need basic
information such as opening times or a contact number.
Library Facebook pages often post interesting status updates, from
upcoming events to new book titles and motivational messages relating to the
enjoyment of reading.
If the library is having a special closure day, any library patrons who
follow the library’s Facebook page will receive a notification directly to
their news feed.
It is of course very important for libraries to not post too many
Facebook statuses in a short time period, or they may find themselves losing
followers. No one likes having their Facebook news feed flooded.
Have a look at Moonta Community LIbrary's Facebook page for some inspiration from a small town library which really is the heart of the community.
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